10 Search Engine Optimization Guidelines To Live By

I know that every SEO guru and web design grandmaster's head just exploded, but remember this is YOU saving YOU, freeware invoice maker not THEM billing YOU. You can fix the architecture when you start realizing gains from your efforts.

OK, so why bother with this seemingly asinine experiment (that's actually been dubbed 'Googlebombing')? Ahh, Grasshopper, for the lesson it imparts. Which is? Well, it points to the power of anchor text in determining search engine ranking. And it has definite relevance to your activities as a webmaster.

Write articles and submit to all the major articles directories with your website URL in it. Always write content related to your niche and put your expertise in it. The more article you submit the more links you can create. Most of those article directories are loved by Google and has high page ranks. Remember to put only original contents with no duplications.

The first step is to analyze the site. This is the least fun step, as the optimizer must look at the meta-tags (the code that describe the site to search engine) and compare them to the text on the site, as well as other tags found on the site. By comparing these tags, the optimizer can get a feel for the site, as well as any issues when it comes time to actually optimize the site.

search engine news I thought I was going to have a heart attack. It's a clean site - no black-hat SEO techniques, nothing that should get me banned, just good information, the heart and soul of the Web.

One caveat before I dive into this: If you are a company that is working on attracting local customers, there are many other incredibly effective offline marketing tools to DRIVE people to your website. So, what if you really want to work on search-engine ranking for your site?

What sort of site is it? Are you running funny a site with lots of political jokes? You'll want keywords like "politics" "Washington, D.C." "Funny" "humor," etc. Choosing good keywords is very important. You want simple, straightforward keywords. Some words are very commonly misspelled - include the common misspellings if your keywords are easy to misspell. Simplify your keywords as much as possible, include as many as you can, and you've taken your first steps to search engine optimization.

There are other techniques around, but these are the principals. These basic 4 techniques can be called "On-Site Optimization" and "Off-Site Optimization".